Evaluation - Question 2

How effective is the combination of your main product and ancillary texts?



For the Newspaper advert it would be placed various newspapers including: Daily star, the sun, metro, daily mail, the guardian, news of the world. I would also upload it to facebook, bebo, myspace, twitter as this would be good to attract the target audience as they are the most likely to use these sites a lot of the time.

For my Radio Trailer i would place it on various radio stations which my target audience are most likely to listen to. i would use: heart fm, radio city, galaxy, smooth fm and juice fm. This is because the target audience is most likely to listen to these radio stations as they play a lot of music. This will attract the audience to listen to that station and when the advertisements play ours will be shown too so the audience will hear it and should be drawn in by the opening few seconds.