Radio Trailer
Newspaper Advert
Thursday, 23 December 2010
Evaluation - Question 1
In what ways does your media product use, develop or challenge forms and conventions of real media products?
Using cutaways is conventional when creating a documentary as it helps avoid jump-cuts and also it helps create the visual aid for parts of what is being said. This could just be to show what is being talked about and help the audience understand what is going on.
Cutaways are edited into interviews for two reasons:
- to break up interviews and illustrate what they're talking about
- to avoid jump cuts when the questions are edited out
The Cutaways can either be
- archive material
- something suggested by something said in the interview and therefore filmed after the interview
- sometimes aspects of the interviewee are filmed with another camera such as extreme close ups of eyes, mouth and hands, and used as cutaways
We followed these conventions and filmed cuataways that are relevant to what was said in the interview. We used a variety of different uses for the cutaways shuch as: using them to avoid jump-cuts, it represents something that was suggested by the interviewee, we used some to break up the length of the interview as it seemed too long to be used on it's own and we also created a montage of cutaways that were used for our voiceover to go with it as it links to what the cuataways represent.
Our radio trailer follows the conventions of a professional radio trailer as it uses extracts fromfrom the programee which is conventional for radio trailers to do and it also uses a voiceover which is intercut throughout the entire trailer. The scheduling information is at the end of the trailer and it is delivered with a calm, clear voice and the voiceover artist should be around the age of the intended audience which is conventional. We have also used a music bed throughout the entire trailer which is conventional to most radio trailers.
The 'BBC Four Weather Series' trailer intrigues the audience and makes you want to find out more about it, we tried to re create this with our radio trailer as we have asked certain quiestions which only the audience can answer tehmselves and they will want to find out where their view would be in the documentary.
Our slogan is used just before the scheduling is said and it is conventional to have this in the radio trailer. The scheduling is said in a certain order which is: title, day and time, channel. the radio trailer should last between 30 and 40 seconds which is conventional and our radio trailer is 32 seconds so it shows we have followed the conventions.
Cutaways
Above is a cutaway (between 2 interview shots) which we used as a visual aid as she says "my tattoos are quite recent..." and this cutaway is placed here to show that it is a recent tattoo she has got and then the cutaway ends and it goes onto the interviewee answering the next question.
The cutaway(between 2 interview shots) was used to avoid a jump-cut in the interview. It is also relevant to what the tattoo artist is saying as he is talking about "noone has never not liked their tattoo..." and this tattoo shows that they are happy with what they got.
Using cutaways is conventional when creating a documentary as it helps avoid jump-cuts and also it helps create the visual aid for parts of what is being said. This could just be to show what is being talked about and help the audience understand what is going on.
Cutaways are edited into interviews for two reasons:
- to break up interviews and illustrate what they're talking about
- to avoid jump cuts when the questions are edited out
The Cutaways can either be
- archive material
- something suggested by something said in the interview and therefore filmed after the interview
- sometimes aspects of the interviewee are filmed with another camera such as extreme close ups of eyes, mouth and hands, and used as cutaways
We followed these conventions and filmed cuataways that are relevant to what was said in the interview. We used a variety of different uses for the cutaways shuch as: using them to avoid jump-cuts, it represents something that was suggested by the interviewee, we used some to break up the length of the interview as it seemed too long to be used on it's own and we also created a montage of cutaways that were used for our voiceover to go with it as it links to what the cuataways represent.
Wednesday, 22 December 2010
Evaluation - Question 2
How effective is the combination of your main product and ancillary texts?
For the Newspaper advert it would be placed various newspapers including: Daily star, the sun, metro, daily mail, the guardian, news of the world. I would also upload it to facebook, bebo, myspace, twitter as this would be good to attract the target audience as they are the most likely to use these sites a lot of the time.
For my Radio Trailer i would place it on various radio stations which my target audience are most likely to listen to. i would use: heart fm, radio city, galaxy, smooth fm and juice fm. This is because the target audience is most likely to listen to these radio stations as they play a lot of music. This will attract the audience to listen to that station and when the advertisements play ours will be shown too so the audience will hear it and should be drawn in by the opening few seconds.
For the Newspaper advert it would be placed various newspapers including: Daily star, the sun, metro, daily mail, the guardian, news of the world. I would also upload it to facebook, bebo, myspace, twitter as this would be good to attract the target audience as they are the most likely to use these sites a lot of the time.
For my Radio Trailer i would place it on various radio stations which my target audience are most likely to listen to. i would use: heart fm, radio city, galaxy, smooth fm and juice fm. This is because the target audience is most likely to listen to these radio stations as they play a lot of music. This will attract the audience to listen to that station and when the advertisements play ours will be shown too so the audience will hear it and should be drawn in by the opening few seconds.
Tuesday, 21 December 2010
Evaluation - Question 3
What have you learned from your audience feedback?
Q1. On a scale of 1-5 (1 being the lowest and 5 being the highest) rate the following:
Informative: 1- 0 people, 2- 0 people, 3- 1 person, 4- 13 people, 5- 4 people
In conclusion i would say that the majority of the audience found our documentary really informative and they must have learnt something or a lot after watching it. The majority rated it 4 overall for how informative it was.
Entertaining: 1- 0 people, 2- 0 people, 3- 2 people, 4- 11 people, 5- 5 people
In conclusion to these results everybody found the documentary entertaining and the majority of the audience rate it as a 4 overall for entertainment.
Obeying the Conventions: 1- 0 people, 2- 0 people, 3- 1 people, 4- 11 people, 5- 6 people
In conclusion i would say that most people thought that our media documentary i produced how it is meant to be produced and it looks like a professional documentary.
Q2. Would you agree that the newspaper advert is eye catching?
Everybody said they thought the advert was eye catching and it was good how you had to look closer at it to understand the meaning of what it it representing.
Some of their comments: They like the two sides of the body. However, they think the title doesn't stand out. They say its good that it makes people look and try to figure what its about. Also, the image is very striking
Q3. Do you think the sound levels are appropriate throughout the documentary?
The majority of the audience found that the sound levels were appropriate for the documentary where as a small minority thought that it was not appropriate. Overall the sound levels were very good and they seemed to flow well within the documentary.
12 people said they think the sound levels are appropriate.
5 people said the music is too loud especially on some of the vox pops and some people found it difficult to hear/understand the tattoo artist.
Q4. Would you say the mise-en-scene relates to the interviewee/ topic of the documentary?
Everyone agreed that the mise-en-scene relates. This is good feedback as we now know that it relates well with what we were trying to portray with everything that we created.
Comments: It is relevant to the documentary and the background of Demi's interview reflects her personality.
Q5. Is there anything you would do differently with camera work or do you think it flows effectively?
Majority said it flows effectively which means that they ubderstood what was going on throughout the documentary and they must have thought the camerawork was creative enough for what was being expressed.
Comments: Could have panned a little bit more. Continuity is good. Could have got shots of somebody getting a tattoo. Closer frames on voxpop. Lighting issues on some voxpops. Could be more creative.
Good archive footage and camera work.
Q6. As a whole, would you say the editing and cutaways work well or do they need to be altered?
Everyone thought the editing and cutaways were appropriate so overall they thought that the documentary runned very smoothly and everything was appropriate for the topic of the documentary.
Comments: Some cutaways are shown twice. Transitions work well between the cutaways. Cutaways are relevant with the voice over.
Q7. Do you think the music bed is useful throughout the documentary?
Again, everyone agreed that the music bed is useful as it helped to show the audience that this type of musics links to our topic of the documentary and it is something that the people involved in the documentary would listen to.
Comments: Some people like the way the lyrics doesn't distract the audience. Music made it more interesting. It suits the documentary. Its fun and creative.
Q8. Whilst watching the documentary, were you able to follow the narrative clearly?
Everyone said they were able to follow the narrative clearly and some people commented on the voice over saying it helped to stick the narrative/documentary together as if it were glue.
Q9. Does the radio trailer/ newspaper advert grab your attention and make you want to watch the full documentary?
Overall everybody agreed that our 2 promotional texts were eye catching. With the print advert, they had to look closer into what the picture was trying to show and when they looked they would realise they had tattoos on one side and nothing on the other side. The radio trailer, made the audience laugh with one part of it which drew their attention to the rest of the advert.
Comments: Can't see the logo on newspaper advert, its too dark. They both make people interested in the topic. Advert is eye catching and the trailer is informative. The advert looks real and professional. The radio is more interesting than the advert.
We took pictures of our audience whilst they filled our questionnaire out and these are shown below:
I also Recorded a mixture of video and audio clips of the audience giving feedback about the documentary, Radio trailer and the Print advert. These are shown below:
We also uploaded our documentary onto facebook to receive further feedback from our target audience. These are some of the comments we received:
We also uploaded the documentary onto youtube where it had 133 views but it only received 2 comments which both seemed to be an honest opinion of what they thought was wrong and what was right.
Overall i would say that the audience who watched my documentary enjoyed it and found it both very entertaining and informative although there is some room for improvement which was shown in the audience feedback.
Q1. On a scale of 1-5 (1 being the lowest and 5 being the highest) rate the following:
Informative: 1- 0 people, 2- 0 people, 3- 1 person, 4- 13 people, 5- 4 people
In conclusion i would say that the majority of the audience found our documentary really informative and they must have learnt something or a lot after watching it. The majority rated it 4 overall for how informative it was.
Entertaining: 1- 0 people, 2- 0 people, 3- 2 people, 4- 11 people, 5- 5 people
In conclusion to these results everybody found the documentary entertaining and the majority of the audience rate it as a 4 overall for entertainment.
Obeying the Conventions: 1- 0 people, 2- 0 people, 3- 1 people, 4- 11 people, 5- 6 people
In conclusion i would say that most people thought that our media documentary i produced how it is meant to be produced and it looks like a professional documentary.
Q2. Would you agree that the newspaper advert is eye catching?
Everybody said they thought the advert was eye catching and it was good how you had to look closer at it to understand the meaning of what it it representing.
Some of their comments: They like the two sides of the body. However, they think the title doesn't stand out. They say its good that it makes people look and try to figure what its about. Also, the image is very striking
Q3. Do you think the sound levels are appropriate throughout the documentary?
The majority of the audience found that the sound levels were appropriate for the documentary where as a small minority thought that it was not appropriate. Overall the sound levels were very good and they seemed to flow well within the documentary.
12 people said they think the sound levels are appropriate.
5 people said the music is too loud especially on some of the vox pops and some people found it difficult to hear/understand the tattoo artist.
Q4. Would you say the mise-en-scene relates to the interviewee/ topic of the documentary?
Everyone agreed that the mise-en-scene relates. This is good feedback as we now know that it relates well with what we were trying to portray with everything that we created.
Comments: It is relevant to the documentary and the background of Demi's interview reflects her personality.
Q5. Is there anything you would do differently with camera work or do you think it flows effectively?
Majority said it flows effectively which means that they ubderstood what was going on throughout the documentary and they must have thought the camerawork was creative enough for what was being expressed.
Comments: Could have panned a little bit more. Continuity is good. Could have got shots of somebody getting a tattoo. Closer frames on voxpop. Lighting issues on some voxpops. Could be more creative.
Good archive footage and camera work.
Q6. As a whole, would you say the editing and cutaways work well or do they need to be altered?
Everyone thought the editing and cutaways were appropriate so overall they thought that the documentary runned very smoothly and everything was appropriate for the topic of the documentary.
Comments: Some cutaways are shown twice. Transitions work well between the cutaways. Cutaways are relevant with the voice over.
Q7. Do you think the music bed is useful throughout the documentary?
Again, everyone agreed that the music bed is useful as it helped to show the audience that this type of musics links to our topic of the documentary and it is something that the people involved in the documentary would listen to.
Comments: Some people like the way the lyrics doesn't distract the audience. Music made it more interesting. It suits the documentary. Its fun and creative.
Q8. Whilst watching the documentary, were you able to follow the narrative clearly?
Everyone said they were able to follow the narrative clearly and some people commented on the voice over saying it helped to stick the narrative/documentary together as if it were glue.
Q9. Does the radio trailer/ newspaper advert grab your attention and make you want to watch the full documentary?
Overall everybody agreed that our 2 promotional texts were eye catching. With the print advert, they had to look closer into what the picture was trying to show and when they looked they would realise they had tattoos on one side and nothing on the other side. The radio trailer, made the audience laugh with one part of it which drew their attention to the rest of the advert.
Comments: Can't see the logo on newspaper advert, its too dark. They both make people interested in the topic. Advert is eye catching and the trailer is informative. The advert looks real and professional. The radio is more interesting than the advert.
We took pictures of our audience whilst they filled our questionnaire out and these are shown below:
I also Recorded a mixture of video and audio clips of the audience giving feedback about the documentary, Radio trailer and the Print advert. These are shown below:
We also uploaded our documentary onto facebook to receive further feedback from our target audience. These are some of the comments we received:
We also uploaded the documentary onto youtube where it had 133 views but it only received 2 comments which both seemed to be an honest opinion of what they thought was wrong and what was right.
Overall i would say that the audience who watched my documentary enjoyed it and found it both very entertaining and informative although there is some room for improvement which was shown in the audience feedback.
Monday, 20 December 2010
Evaluation - Question 4
How did you use media technologies in the construction and research , planning and evaluation stages?
Evaluation
To create my evaluation i have used the Prezi software as shown above, to create this question and for my other questions i have used a variety of screengrabs, short video's, voiceover's, annotations and video/audio reocrdings that will all be used to answer the question that it coerresponds to.
Other than this i have used my blog to collect all of work together to display it as a whole file that that has every piece of work that i have created throught the project.
Evaluation
To create my evaluation i have used the Prezi software as shown above, to create this question and for my other questions i have used a variety of screengrabs, short video's, voiceover's, annotations and video/audio reocrdings that will all be used to answer the question that it coerresponds to.
Other than this i have used my blog to collect all of work together to display it as a whole file that that has every piece of work that i have created throught the project.
Tuesday, 19 October 2010
Audience Feedback
We created a questionnaire to ask 18 people what they thought of our documentary, radio trailer and newspaper advert. They then filled in our questionnaire and we analysed the results that we recieved.
Q1. On a scale of 1-5 (1 being the lowest and 5 being the highest) rate the following:
Informative: 1- 0 people, 2- 0 people, 3- 1 person, 4- 13 people, 5- 4 people
Entertaining: 1- 0 people, 2- 0 people, 3- 2 people, 4- 11 people, 5- 5 people
Obeying the conventions: 1- 0 people, 2, 0 people, 3- 1 person, 4- 11 people, 5- 6 people
Q2. Would you agree that the newspaper advert is eye catching?
Everybody said they thought the advert was eyecatching
Some of their comments: They like the two sides of the body. However, they think the title doesn't stand out. They say its good that it makes people look and try to figure what its about. Also, the image is very striking
Q3. Do you think the sound levels are appropiate throughout the documentary?
12 people said they think the sound levels are appropiate.
5 people said the music is too loud especially on some of the voxpops and some people found it difficult to hear/understand the tattoo artist.
Q4. Would you say the mise-en-scene relates to the interviewee/ topic of the documentary?
Everyone agreed that the mise-en-scene relates.
Comments: It is relevant to the documentary and the background of Demi's interview reflects her personality.
Q5. Is there anything you would do differently with camera work or do you think it flows effectively?
Majority said it flows effectively.
Comments: Could have panned a little bit more. Continuity is good. Could have got shots of somebody getting a tattoo. Closer frames on voxpop. Lighting issues on some voxpops. Could be more creative. Good archive footage and camera work.
Q6. As a whole, would you say the editing and cutaways work well or do they need to be altered?
Everyone thought the editing and cutaways were appropiate.
Comments: Some cutaways are shown twice. Transitions work well between the cutaways. Cutaways are relevant with the voice over.
Q7. Do you think the music bed is useful throughout the documentary?
Again, everyone agreed that the music bed is useful
Comments: Some people like the way the lyrics doesn't distract the audience. Music made it more interesting. It suits the documentary. Its fun and creative.
Q8. Whilst watching the documentary, were you able to follow the narrative clearly?
Everyone said they were able to follow the narrative clearly and some people commented o the voice over saying it help stick the narrative/documentary together.
Q9. Does the radio trailer/ newspaper advert grab your attention and make you want to watch the full documentary?
Comments: Can't see the logo on newspaper advert, its too dark. They both make people interested in the topic. Advert is eye catching and the trailer is informative. The advert looks real and professional. The radio is more interesting than the advert.
http://www.youtube.com/watch?v=GiMrmggqerA
Q1. On a scale of 1-5 (1 being the lowest and 5 being the highest) rate the following:
Informative: 1- 0 people, 2- 0 people, 3- 1 person, 4- 13 people, 5- 4 people
Entertaining: 1- 0 people, 2- 0 people, 3- 2 people, 4- 11 people, 5- 5 people
Obeying the conventions: 1- 0 people, 2, 0 people, 3- 1 person, 4- 11 people, 5- 6 people
Q2. Would you agree that the newspaper advert is eye catching?
Everybody said they thought the advert was eyecatching
Some of their comments: They like the two sides of the body. However, they think the title doesn't stand out. They say its good that it makes people look and try to figure what its about. Also, the image is very striking
Q3. Do you think the sound levels are appropiate throughout the documentary?
12 people said they think the sound levels are appropiate.
5 people said the music is too loud especially on some of the voxpops and some people found it difficult to hear/understand the tattoo artist.
Q4. Would you say the mise-en-scene relates to the interviewee/ topic of the documentary?
Everyone agreed that the mise-en-scene relates.
Comments: It is relevant to the documentary and the background of Demi's interview reflects her personality.
Q5. Is there anything you would do differently with camera work or do you think it flows effectively?
Majority said it flows effectively.
Comments: Could have panned a little bit more. Continuity is good. Could have got shots of somebody getting a tattoo. Closer frames on voxpop. Lighting issues on some voxpops. Could be more creative. Good archive footage and camera work.
Q6. As a whole, would you say the editing and cutaways work well or do they need to be altered?
Everyone thought the editing and cutaways were appropiate.
Comments: Some cutaways are shown twice. Transitions work well between the cutaways. Cutaways are relevant with the voice over.
Q7. Do you think the music bed is useful throughout the documentary?
Again, everyone agreed that the music bed is useful
Comments: Some people like the way the lyrics doesn't distract the audience. Music made it more interesting. It suits the documentary. Its fun and creative.
Q8. Whilst watching the documentary, were you able to follow the narrative clearly?
Everyone said they were able to follow the narrative clearly and some people commented o the voice over saying it help stick the narrative/documentary together.
Q9. Does the radio trailer/ newspaper advert grab your attention and make you want to watch the full documentary?
Comments: Can't see the logo on newspaper advert, its too dark. They both make people interested in the topic. Advert is eye catching and the trailer is informative. The advert looks real and professional. The radio is more interesting than the advert.
http://www.youtube.com/watch?v=GiMrmggqerA
Monday, 18 October 2010
Newspaper Advertisement Production
We thought that the t-shirt used in this picture was too iconic to be used and it may distract the audiences attention from the meaning of the advert.
The Images above are of the editing process to create our Newspaper Advert and it shows some techniques that were used to get the desired look that we wanted to achieve.
The images above are the images we took using a camera that would be transferred onto a person's body to create our Newspaper advertisement production.
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